November 2011
3 posts
4 tags
It's a Happy Day!
Supergoop! is a Safe Cosmetics “Champion”! Our friends at the Campaign for Safe Cosmetics just released their new report, “Market Shift” and (drumroll please!), Supergoop! is on the short list of Champions highlighting industry leaders! The Campaign for Safe Cosmetics report, Market Shift describes the seven-year project during which the Campaign worked with over 1,500...
Nov 29th
10 tags
Prepare your skin for the holidays with Supergoop!
A MUST have to prep your skin each morning.  Our Save Face Serum can be used alone or under foundation as a primer.  Read more reviews from SEPHORA beauty insiders here. 
Nov 29th
7 notes
7 tags
Nov 29th
7 notes
July 2011
1 post
3 tags
It's Your Skin...
With all of the extra time being spent outdoors this time of year, we wanted to take a minute to share an important, and inspiring story about one of our near and dear UV Sun Specialists, Elizabeth Seago. Elizabeth and her 16-year old daughter Kate are both redheads with fair skin, which means they must always be especially vigilant when it comes to UV protection.  But Elizabeth wasn’t always...
Jul 27th
7 notes
June 2011
1 post
5 tags
Songs of Summer
Can you believe it’s already the Fourth of July? Last time I checked, I was writing about the necessity of sunscreen in the dark weeks of winter, and now here we are, smack dab in the middle of summer. As we all know, the heat can have interesting and not altogether pleasant effects on a person:  The need for ice cream, day and night.  And the overwhelming desire to listen to, at top volume,...
Jun 28th
2 notes
April 2011
1 post
5 tags
311 on Suncare for Kids
With spring finally upon us, it seems that everyone I’ve met during my recent travels for Supergoop! is more than ready for the warm, sunny weather ahead! While talking about safe family suncare at the Nordstrom Spring Trend Show in Dallas last month, I was asked how I get my own children as excited about using sunscreen as they are about playing outside in short sleeves. The answer I gave was...
Apr 7th
11 notes
January 2011
1 post
6 tags
2011... New Products to Indulge In
And a happy new year to you! Sure, we may be a couple of weeks late ringing in 2011, but when I say we’ve been busy over here at the Supergoop! offices, it’s the understatement of the new year. In addition to creating a whole slate of new Supergoop! products for you to indulge in, I’ve been really preoccupied making my resolutions: Take a spin class. Try a cleanse diet. Wake up earlier every day,...
Jan 31st
2 notes
December 2010
4 posts
4 tags
Putting Your Best Face Forward
By Elizabeth Seago, Guest blogger, UV Sun Specialist and F.O.S. (friend of Supergoop!), Seattle, WA I love dressing up for the holidays. I have practically made an art form of constructing the perfect cocktail party ensemble. And now that I’ve been listening to my own advice and following a healthy winter-skincare routine, it’s time to look long and hard at my makeup routine. And naturally,...
Dec 28th
4 tags
The Eyes Have It: Mastering Mascara
By Elizabeth Sykes, Guest blogger, UV Sun Specialist and F.O.S. (friend of Supergoop!), Seattle, WA Is there anything that makes a girl quite so happy, your entire makeup regimen feel quite as complete, as a mind-blowing mascara? I think not … and I would know since I spent most of my past modeling life trying on every, single mascara on the market. And I’m pleased to say that it’s finally time to...
Dec 22nd
5 tags
Saving Face: Beating the Winter Skin Blahs
By Elizabeth Sykes, Guest blogger, UV Sun Specialist and F.O.S. (friend of Supergoop!), Seattle, WA My first blog post as an “official” F.O.S. (Friend of Supergoop!, of course). What better way to kick things off than with a little sit-down on winter skin—also known as “the bane of my existence.”  There is nothing worse than the blasting heat, the drier-than-the-driest-martini air, and the...
Dec 14th
11 notes
6 tags
Introducing Elizabeth, Our New Best Friend...
By Elizabeth Sykes, Guest blogger, UV Sun Specialist and F.O.S. (friend of Supergoop!), Seattle, WA So, remember, way back in the warmer months, when we mentioned on Facebook (which might as well have been a decade ago at the speed all this social media moves) that we were dispatching official Supergoop! UV Sun Specialists in Sg! friendly Sephora and Nordstrom locales from coast to coast? Well, we...
Dec 8th
November 2010
1 post
4 tags
Sugars, Starches, and Carbs...Oh My!: How Your...
We all know how important innovative, environment- and body-friendly sunscreen is for protecting your skin against the damaging UV rays of the sun. But have you ever considered it’s what’s on the inside that’s making a difference too? Lately, I’ve been particularly interested in how one’s diet can affect the skin. In an attempt to cleanse our systems of all the bad...
Nov 2nd
August 2010
1 post
5 tags
The End of Summer is NOT the End of Sunscreen
So, the end of summer is very nearly upon us—Labor Day is less than two weeks away, if you can believe it—and soon we’ll be packing up our straw hats and bathing suits, beach bags and flip-flops. But not, we repeat, not the sunscreen. Never the sunscreen, people, and we’ll tell you why: excessive exposure to the sun not only causes wrinkles but increases your risk for developing skin cancer—your...
Aug 25th
March 2010
1 post
3 tags
It's what's INSIDE that counts!
BE SUN SAVVY: One of the greatest challenges of creating safe UV protection is balancing performance, texture and feel, and body-friendly ingredients. With the proposed changes to the FDA’s sunscreen guidelines still waiting approval, companies are labeling sun protective products with claims that, according to the Environmental Working Group’s 2009 Sunscreen Investigation, could not...
Mar 31st